Busan, September 23, 2024: HAEVENUE, a global convention complex in the Haeundae area designated by the Ministry of Culture, Sports and Tourism, is a specialized space for the MICE industry with nine integrated MICE facilities on a site of approximately 239,000 square meters.
HAEVENUE, where international conference facilities, accommodation, shopping, entertainment and transportation are concentrated, offers a diverse cultural experience by blending highly developed urban amenities with a beautiful natural environment. HAEVENUE combines “WORK,” “PLAY” and “LIVE” to create the ideal way to enjoy your MICE experience in Busan.
Working at HAEVENUE
BEXCO is the starting point for business trips in Busan and the core of HAEVENUE infrastructure. As Busan’s leading convention center, BEXCO has successfully hosted numerous major international events, including the APEC Summit in 2005 and the ASEAN-Korea Commemorative Summit in 2019. Last year, BEXCO hosted around 1,100 events and achieved a record exhibition space utilization rate of over 60%. Depending on the purpose and format of your event, you can choose from a variety of facilities, including 22 convention halls, 62 meeting rooms, and an auditorium that can accommodate 4,000 people. In addition, plans are underway to expand the center by adding a third exhibition hall. On the first floor of the BEXCO Auditorium, you will find the Busan MICE Information Center, which provides MICE tourism information and business lounge services. If you are in the area, be sure to check out BEXCO.
Play at HAEVENUE
Shinsegae Centum City, the world’s largest department store, is the only department store in Korea that carries the three major fashion brands and four major luxury jewelry brands. It is highly regarded by shoppers around the world as a mecca for shopping tourism. In addition to over 50 cafes, restaurants, and cultural and entertainment facilities, there are also various experience facilities such as Spa Land, a relaxing urban hot spring, and Kidzania, a children’s career experience center, providing fun beyond shopping.
Catering to the needs of diverse shoppers and evolving into a cultural complex, Lotte Department Store Centum is located right next to Shinsegae Department Store, making it easy to travel between the two stores. On the first floor, you’ll find Musée Grand Art, where you can view and purchase beautiful artworks. On the eighth floor, you’ll find Lotte Cinema, which features a premium screening room, the Charlotte Theater. If you want to have a unique shopping experience by purchasing limited edition items and merchandise, check out the department store’s pop-up store schedule.
Busan Cinema Center, the main venue for Asia’s top film festival, Busan International Film Festival, is located directly across from two shopping malls. In addition to hosting numerous film events, performances, and MICE activities, it regularly screens rare and hard-to-find films even outside of the festival period. It also frequently hosts Guest Visits (GVs) inviting directors, actors, critics, and more. The Busan Cinema Center building has a unique deconstructed architectural style, and is lit up with LED panels at night, creating a cinematic night-time cinema scene.
Live at HAEVENUE
How you end your trip will greatly affect your overall memories of the experience. Among the many hotels in Haeundae, the five 5-star hotels in HAEVENUE are renowned for their luxurious services, breathtaking views, and convenient transportation. These hotels provide the perfect conditions to conclude your dream trip, enriched with both business and leisure experiences.
Located at the entrance to Dongbaek Park in Haeundae, The Westin Joseon Busan is surrounded by breathtaking views of Gwangan Bridge and Marine City. Relax in the cloud-like comfort of our Westin Heavenly Beds and enjoy our seasonal fresh buffet and dining pub with premium draft beer.
Located along Haeundae Beach Road, Paradise Hotel Busan is a landmark in the area. From your balcony, you can feel as if Haeundae Beach is right in front of you. The outdoor ocean spa pool, known as the “little sea in the sky,” offers a combination of spa and swimming with a stunning beach view that exudes an exotic seaside resort atmosphere.
Grand Joseon Busan’s rooms are decorated in white, creating a beautiful contrast with the blue sea view from the floor-to-ceiling windows. Guests can enjoy unique dining options at the Chinese restaurant, buffet, lounge and bar, as well as enjoy a variety of leisure facilities, including a swimming pool and sauna.
Park Hyatt Busan, a global hotel chain, is not only close to BEXCO, Shinsegae Department Store Centum City, and Lotte Department Store Centum City, but also offers views of the ocean from the nearby Yacht Center, making it a hotel that combines easy access with beautiful scenery. The hotel offers amenities such as a fitness center, spa, sauna, and pool, allowing you to enjoy a variety of experiences.
SIGNIEL Busan stands out as a landmark in Haeundae, the LCT Tower, and is an eye-catching spot. Luxurious leisure facilities, such as a 1,323㎡ outdoor pool, an infinity pool that blends in with Haeundae Beach, and a garden terrace exclusively for guests, convey the special value that only SIGNIEL can provide.
24-hour MICE and sightseeing unique to HAEVENUE!
Heavenae, as its name cleverly combines Haeundae (heaven), venue, and avenue (high-quality cluster), embodies a self-contained space perfect for MICE tourists. If you have limited time between work and play, or if you want to maximize your workcation while minimizing travel and enjoying a luxurious location, come to Heavenae in Busan. This destination has everything you need conveniently in one place.
For more information about Busan, please visit: https://www.busanmice.or.kr/en/board/post/lib/view.do?bcIdx=507&mid=0403020000&&idx=103977
