You thought summer sweats were over? Well, not yet. Jeremy Allen White is back with another Calvin Klein ad campaign.
On August 27, Calvin Klein officially announced the second part of its Fall/Winter 2024 campaign, featuring White.
The new campaign was directed and shot by fashion photographer Mert Alas and sees White sticking to the basics: Calvin Klein underwear, denim and sunglasses.
The campaign video sees White rocking the brand’s effortless style poolside, performing the 2020 cover of “Crimson and Clover.”
“The Calvin Klein aesthetic has always been timeless and I was thrilled to be working with them and their entire creative team again on this new campaign,” White said in a press release for the campaign published on TODAY.com.
Calvin Klein’s new global campaign highlights the brand’s modern, laid-back look, and needless to say, White appears completely shirtless time and time again.
In one photo, White is flanked by two dogs, as if the internet already needed a bailout after this latest campaign.
The “Bear” actor wore essential pieces from Calvin Klein’s Fall 2024 underwear and denim capsule collection, teaming a ’90s straight-leg, slim-fit, and standard straight-leg jeans with a ’90s trucker jacket and monogram logo t-shirt. In the simplest look, White is seen wearing the brand’s modern Cotton Air and iconic Cotton Classic underwear.
Calvin Klein is set to continue prolonging the heat with its Fall/Winter 2024 campaign, which will be unveiled throughout the season.