Netflix has added a way to watch the ‘Bridgerton’ carriage scene over and over again without breaking a sweat and share it with your friends.
Launching on Netflix’s iOS app on Monday, followed by Android, Moments is a new mobile feature that allows members to save, rewatch, and share their favorite scenes across Netflix titles.
According to Netflix, “Moments allows members to quickly bookmark scenes while watching on their phone and save them directly to the (My Netflix) tab for easy access later. Members can share their favorite videos on Instagram, Facebook, etc. You can also share your favorite scenes on the platform, creating a seamless way for you to engage with and share your favorite content with friends. We look forward to adding even more features.”
To promote the launch of Netflix’s new features, the streamer will debut a new marketing campaign starting Monday, “It’s So Good,” in which stars such as Giancarlo Esposito, Simone Biles, and Cardi B will appear on Netflix’s movies and TV shows. The content is a passionate talk about his favorite scenes.
Netflix
Netflix
“You know that feeling when a scene, character, or line from a show or movie sticks with you so much that you can’t help but text your friends and say, ‘You have to see this! It’s so good!'” Netflix Chief Marketing Officer Marian Lee told Variety. “The amazing fandom we see, whether it’s inventing Halloween costume ideas or becoming a TikTok sensation, is a testament to what makes Netflix great. Our new campaign is designed to inspire these unforgettable The idea is to celebrate the moment and bring back the feeling you had when you first fell in love with a great show on Netflix.”
Mr. Esposito added: “I know firsthand that something magical happens when a powerful story gains an audience on Netflix. Suddenly everyone is captivated and can’t stop talking about it, and that passion… will only increase further.”
“When you get hooked on a story, you get deeper and deeper into it,” Biles says. “It happens all the time. When you’re watching a scene, you have to find someone to talk to about it. At the end of the day, I’m just a fan who’s just as obsessed with the show as anyone else.”
Watch the “It’s So Good” TV spot below.
